Fans will be able to see over 20 minutes of the December 17 film for free in IMAX 3D
Pulling a page out of James Cameron's AVATAR marketing play book, Walt Disney Pictures will offer fans a free 20-minute look at its December 17 3D spectacle, TRON: Legacy. Dubbed "TRON NIght: An IMAX 3D Experience," this free preview will occur on October 28 and give audiences worldwide the first opportunity to step onto the Grid and into the cutting-edge, 3D world of the high-tech adventure. Sponsored by ASUS Computer International, select IMAX 3D theaters nationwide and 3D & IMAX 3D theaters internationally will offer a special screening of thrilling, never-before-seen 3D footage.
“It’s exciting to offer fans an early, exclusive 3D preview of TRON: Legacy in the ultimate of formats. We can’t wait for audiences around the world to experience the visually stunning and cutting-edge world that director Joe Kosinski has created,” said Sean Bailey, President of Production, Walt Disney Studios Motion Pictures.
Greg Foster, Chairman and President of IMAX Filmed Entertainment, added, “We are ecstatic that the Disney team and the TRON: Legacy filmmakers elected to debut this amazing footage exclusively in our network of theaters. This first-look in IMAX 3D is the most immersive way to bring audiences into the world of TRON: Legac’ and kick-off the countdown to the film’shighly-anticipated launch.”
Tickets to the October 28th TRON Night events are free and will be distributed for US and Canadian screenings on a first-come, first-serve basis starting 10:00 a.m./PDT on the first TRON Tuesday, October 12, 2010. Information for U.S. and Canadian ticketing can be found on Facebook.com/TRON.
Fans can also purchase tickets to select IMAX 3D midnight screenings of TRON: Legacy. Tickets may be purchased at all participating IMAX locations and online at Disney.com/TRON.
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About the Author
John Gaudiosi
Editor-in-Chief
John Gaudiosi has been covering videogames for the past 20 years for outlets like The Washington Post, CNET, Wired Magazine and CBS.com. He has focused on the convergence of entertainment and videogames for outlets like Video Business, Home Media Magazine, Entertainment Weekly, The Hollywood Reporter and Variety. He currently serves as Editor-in-Chief of Gamerlive.TV and is also a freelance game columnist for Reuters and writes for outlets like Forbes.com, NVISION, Official PlayStation Magazine, EGM Now, Geek Monthly, PrimaGames.com, and Yahoo! Games. John also serves as the video game expert for NBC in Washington D.C. and has produced videogame documentaries for The History Channel and Starz Entertainment. John was named one of the Top 50 Game Journalists in the world by Next-Gen.biz in 2007. He is the co-author of Scholastic Books' How to Get into Videogames, Prima Publishing's Madden: Twenty Years of Videogame Football and Electronic Arts: The Official History.