Dreamworks' Megamind 3D Propels THQ's Game Sales

Number one box office hit for two weeks running drives console sales for game publisher
Megamind continues to rule the box office thanks in large part to its 3D haul. For the second weekend in a row, the family film beat out the competition. The movie earned over $29 million at the U.S. box office. Megamind has earned $88.8 million domestically in its first ten days. That’s good news for THQ, which has released games based on the latest 3D computer animated blockbuster from DreamWorks Animation SKG. Dreamworks Jeffrey Katzenberg talks about the new game in this exclusive video interview.
 
 
The game expands the story line from the new film, which stars Brad Pitt, Will Farrell and Tina Fey. The Xbox 460, PlayStation 3, PSP, Wii and Nintendo DS game is out now, ahead of the November 5 theatrical release. Additionally, the console games feature the voice of actor Jonah Hill (Megamind, Get Him to the Greek, Superbad), as his character from the feature film. The Megamind Mobile Game application is also available on the iPhone, iPod Touch and major carriers worldwide.
 
A first for videogame adaptations of animated feature films, three separate and unique video games have been built specifically to take advantage of features of the platform on which it is played.  Packed with new characters, new challenges and new adventures to deliver distinct gameplay experiences for fans of the film.
 
Taking cues from the over-the-top action of the film’s supervillain-turned-superhero storyline, Megamind offers three times the video gameplay action.  In Megamind: Ultimate Showdown (Xbox 360 and PlayStation 3 system) players operate a variety of mega-gadgets & build ingenious inventions as they face off against vile villains including Tighten and the newly formed Doom Syndicate in exhilarating single or two-player, co-op gameplay.  Megamind: Mega Team Unite™ (Wii) lets four players choose from nine playable characters to form the ultimate Mega Team and utilize their super abilities and power ups to defend the city.  Handheld gamers can play as Megamind anywhere they choose with Megamind: The Blue Defender (Nintendo DS, PSP system).  Utilize and power up high-tech blasters that grow stronger with every shot to help Megamind take the city back from his own reprogrammed Brainbots and the Doom Syndicate.   Megamind: Bad. Blue. Brilliant (Mobile SmartPhones) is a side-scrolling adventure following the handheld platforms, where Megamind must collect blue energy vials in order help face off against enemies.
 
“The action, humor and dynamic characters presented in Megamind, lend themselves perfectly to a variety of gameplay mechanics,” said Martin Good, Executive Vice President of THQ’s Kids, Family, Casual Games, and Global Online Services.  “It’s very exciting to take these qualities and deliver multiple interactive options for an emerging audience of Megamind fans, giving them the choice on how they’d prefer to continue on in the rich universe created by DreamWorks Animation.”