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Toy Story 3 Tops $1 Billion and Becomes Biggest Disney 3D Movie in History
09.06.10
The accolades just keep coming for Toy Story 3, which bodes well for Disney Interactive Studios’ Toy Story 3 catalog of videogames. The Disney•Pixar feature film has earned over $1 billion (and counting) at the worldwide box office, joining Alice in Wonderland as the second $1 billion film this year from The Walt Disney Studios. Disney’s the first studio in history to accomplish this feat – and the fact that both films are in 3D certainly played a role in the success story. Disney first crossed the $1 billion threshold with Pirates of the Caribbean: Dead Man’s Chest in 2006 – the fourth film in that franchise is currently filming in 3D.  Toy Story 3 becomes the only animated film to reach this milestone and the seventh title in industry history. 
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Coors Light Wants Your Face in the Next Madden Game
09.06.10
EA Sports has partnered with its first beer company to promote Madden NFL 11. Coors Light gamers of legal drinking age will be able to put their Madden videogame skills to good use and win prizes like a trip to the Madden Bowl in Dallas, Texas on February 3, 2011 and getting their face scanned into Madden NFL 12.
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Disney President and CEO Bob Iger Discusses World of Cars Online and TRON
09.03.10
BURBANK – Bob Iger, president and CEO of The Walt Disney Company, drove over to the Disney/Pixar World of Cars Online launch event at the Bob’s Big Boy in Burbank. Iger took some time to test drive the newest online videogame from Disney Online Studios. He then took a pit stop to discuss the new game, as well as the larger role videogames now play within Disney, in this exclusive video interview.  
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Madden NFL 11 Simulation Picks Packers, Ravens for Breakout Seasons
09.02.10
With the New Orleans Saints and Minnesota Vikings set to kick-off the 2011 NFL Season, EA Sports has used Madden NFL 11 to get an early look. After getting a taste of the NFL Playoffs during the 2009 season, the Baltimore Ravens and Green Bay Packers are expected to build on last year’s performance by securing their conference’s best record in 2010 according to the official Madden NFL 11 regular season simulation. With less than a week before the season kicks off, EA SPORTS predicted divisional winners, league leaders and individual award winners for the 2010 NFL season.
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International 3D Society Hosts the Stereoscopic 3D Technology Awards
09.01.10
The International 3D Society announced that IMAX, RealD and Texas Instruments DLP Cinema will each be honored with a Century Award for their historical achievement at the Stereoscopic 3D Technology Awards scheduled for October 19, 2010 at 7pm at the Mann’s Chinese Theatre. Check out these exclusive video interviews with luminaries in the 3D gaming space and Hollywood discussing the 3D future from the 3D Gaming Summit.
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Jeffrey Katzenberg Discusses 3D MegaMind Movie and Game
08.30.10
Jeffrey Katzenberg, CEO of DreamWorks Animation SKG, has been one of the biggest proponents of 3D, ensuring that all of his DreamWorks Animation SKG movies are released in 3D. His latest feature, MegaMind starring Brad Pitt, Tina Fey and Will Farrell, hits theaters this Thanksgiving. Katzenberg talks about the 3D craze and what games can learn from Hollywood -- including the new THQ MegaMind games -- in this exclusive video interview.
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Electronic Arts Exec Rich Hilleman Explains Why Madden Won’t Work in 3D
08.30.10
Napa Valley – Electronic Arts Chief Technology Officer Rich Hilleman was on hand at the recent Ayzenberg A-List Summit in Napa Valley to discuss the impact of 3D gaming on marketing during a full day of panels. Hilleman then sat down for an exclusive video interview to talk about the current 3D landscape with Sony PlayStation 3, NVIDIA 3D Vision and Nintendo 3DS.
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Nintendo Slashes Pricing on Nintendo DSi Portables
08.30.10
It’s getting more affordable to go portable. Nintendo is dropping the price of its Nintendo DSi and Nintendo DSi XL videogame systems. Effective Sept. 12, the new suggested retail price of the Nintendo DSi system will be $150, while the new suggested retail price for the Nintendo DSi XL system will be $170. The Nintendo DS Lite model will remain at a suggested retail price of $130. The Nintendo DS family of video game systems is the best-selling in the history of the U.S. and worldwide. The new prices offer consumers tremendous value for their money while providing access to the best portable video game experiences possible.
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Hasbro Celebrates MONOPOLY's 75th Anniversary with New Games
08.25.10

 For the past 75 years, people of all ages from around the world have collected $200 when passing “GO!”, anxiously waited to get out of “jail”, and secretly wished that all of the money in the MONOPOLY game could be real. To celebrate this monumental milestone of a cultural icon, Hasbro is celebrating with a series of MONOPOLY-themed events around the world and online on August 25, 2010.

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WWE Superstar Sheamus Has Plenty of Game
08.24.10
LOS ANGELES – WWE Champion Sheamus talks about the latest THQ videogame right before SummerSlam. WWE SmackDown vs. Raw 2011 will empower players more than ever to define their gameplay experiences in a dynamic and ever-changing WWE.  In WWE Universe Mode, a new addition to the franchise, gameplay scenarios will change based on player decisions, allowing for new rivalries, alliances, championship matches and more spontaneous WWE action in and out of the ring.  Additionally, the popular, story-driven Road to WrestleMania mode will return with significant updates and new storylines, including the ability to freely roam through locker room areas, select opponents, break into impromptu matches and fulfill destinies based on player choices.
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THQ Launches New WWE Smackdown vs RAW 2011 Portal
08.23.10
LOS ANGELES -- THQ Inc. announced the full launch of the company’s new WWE videogames portal at wwe.thq.com, as well as the official community website for WWE SmackDown vs. Raw 2011 at community.smackdownvsraw.com.  The two sites will feature the latest WWE videogame content, official forums, an exclusive blog written by WWE Superstar The Miz, a Create-a-Superstar application and much more.  The new WWE videogames portal and WWE SmackDown vs. Raw 2011 community site will be the ultimate online destinations leading up to and beyond launch.
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GDC Europe Serves as Kick-Off for GamesCom 2010
08.16.10
Game Developers Conference Europe 2010 (GDC Europe) has opened its doors at the Cologne Congress Center East in Cologne, Germany.  Produced by UBM TechWeb Game Network, organizers of the leading Game Developers Conference® series, GDC Europe is the largest professionals-only game event in Europe, and has increased in scope compared to its inaugural debut event in 2009, encompassing a robust selection of keynotes, lectures, panels, and sessions.  GDC Europe returns to Cologne, Germany on August 16-18, 2010 for three days of learning, networking, and inspiration.  For more information on GDC Europe visit: www.gdceurope.com.
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More Universities Now Offering Videogame Programs
08.16.10
300 American colleges, universities, art and trade schools will offer degrees in videogame design, development, programming and art during the 2010-11 academic year, according to new research from the Entertainment Software Association (ESA). The degrees offered at these institutions represent an almost 20 percent increase over 2009-10.  The head of The Guildhall at Southern Methodist University talks about the role education plays in game development in this exclusive video interview.  
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New Report Shows Videogame Industry Adds Billions to U.S. Economy
08.15.10

The computer and video game industry added nearly $5 billion to the U.S. economy in 2009, according to a new study released today by the Entertainment Software Association (ESA). The study, Video Games in the 21st Century: The 2010 Report, also found that the entertainment software industry's real annual growth rate from 2005 to 2009 exceeded 10 percent, more than seven times the growth rate of the U.S. economy as a whole.

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Tennessee Titans Rookie Damian Williams Discusses Madden NFL 11
08.10.10

While Drew Brees and the Super Bowl Champion New Orleans Saints were at the White House, EA Sports celebrated the launch of the 22nd edition Madden with a Mardi Gras-themed event in New Orleans, entitled Madden Gras. As part of the event, EA SPORTS Orlando-based Tiburon studio, which develops the game, will make a $100,000 donation to the National Wildlife Federation to assist in the Gulf Coast oil spill relief and wetlands restoration efforts. Former USC wide receiver and current Tennessee Titan Damian Williams talks about Madden NFL 11 in this exclusive interview.

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