PS3

09.07.10
With the NFL season about to kick-off with the New Orleans Saints and Minnesota Vikings, Electronic Arts’s Madden NFL 11 is delivering has been keeping football fans happy all month long in August. According to EA Sports, Madden has had a strong performance in August in both retail sales and direct-to-consumer digital revenue. Based on internal estimates, Madden NFL 11 was the #1 selling game in North America in August – sales are projected to be up approximately 5% year-over-year across all platforms for the month.
09.07.10
Activision Publishing and leading game developer Treyarch announced that award-winning actors Gary Oldman and Ed Harris have joined the cast of Treyarch’s Call of Duty : Black Ops, with David S. Goyer having come on board to provide script consultation and story development support. Treyarch’s Mark Lamia talks about the latest Call of Duty action adventure, set during the Cold War, in this exclusive video interview.
09.07.10
Canada’s national pastime has invaded North America. Electronic Arts has released a pair of NHL games to start the NHL season early. EA SPORTS NHL SLAPSHOT for Wii and NHL 11 for Xbox 360 and PlayStation 3 are out now. NHL SLAPSHOT marks the first time EA Sports has brought hockey to Nintendo’s Wii. And it’s the third time Wayne Gretzky has partnered with a game maker for a hockey franchise. Gretzky talks about his own videogame background in this exclusive video interview.
09.06.10
The accolades just keep coming for Toy Story 3, which bodes well for Disney Interactive Studios’ Toy Story 3 catalog of videogames. The Disney•Pixar feature film has earned over $1 billion (and counting) at the worldwide box office, joining Alice in Wonderland as the second $1 billion film this year from The Walt Disney Studios. Disney’s the first studio in history to accomplish this feat – and the fact that both films are in 3D certainly played a role in the success story. Disney first crossed the $1 billion threshold with Pirates of the Caribbean: Dead Man’s Chest in 2006 – the fourth film in that franchise is currently filming in 3D.  Toy Story 3 becomes the only animated film to reach this milestone and the seventh title in industry history. 
09.06.10
EA Sports has partnered with its first beer company to promote Madden NFL 11. Coors Light gamers of legal drinking age will be able to put their Madden videogame skills to good use and win prizes like a trip to the Madden Bowl in Dallas, Texas on February 3, 2011 and getting their face scanned into Madden NFL 12.
09.05.10

COLOGNE -- With the movie opening this November, the EA Play Label of Electronic Arts and Warner Bros. Interactive Entertainment are conjuring up something exclusive for the Xbox 360 version of the Harry Potter and the Deathly Hallows - Part 1 videogame. The new shooter-style game will have an exclusive Kinectfor Xbox 360 experience with unique challenges that puts more power into players’ hands. 

09.04.10

SEATTLE -- 2K Games and developer Gearbox made a surprise reveal at the PAX PRIME 2010 in Seattle when they showed the game for the first time. PAX Prime 2010, also known as the Penny Arcade Expo, is an annual public show centered around video games. Many of the top video game companies are on hand to show off their latest products, some for the first time like Duke Nukem Forever. Duke Nukem Forever's reveal quickly became the biggest story at PAX because of its long history of false starts and its surprise appearance and announcement at PAX that caught even the game media by surprise.

09.03.10
BURBANK – Bob Iger, president and CEO of The Walt Disney Company, drove over to the Disney/Pixar World of Cars Online launch event at the Bob’s Big Boy in Burbank. Iger took some time to test drive the newest online videogame from Disney Online Studios. He then took a pit stop to discuss the new game, as well as the larger role videogames now play within Disney, in this exclusive video interview.  
09.03.10
Napa Valley – Nolan Bushnell, the founder of Atari who brought Pong to the world, was a keynote speaker at the Ayzenberg A-List Summit recently, where he discussed the past, present and future of videogames. Afterward, he sat down for an exclusive interview inside a castle that was built by a very successful local vineyard. Bushnell talks about his return to Atari and what he believes the future of the videogame rests on in this exclusive video interview.
09.02.10

Award winning producer-rapper, world famous DJ and founder of one of rap’s most influential groups, The Wu-Tang Clan, RZA will ascend to the virtual stage on October 19 in Activision Publishing’s highly anticipated video game DJ Hero 2.  Joining a distinguished rank of playable characters appearing in the game, including Deadmau5, David Guetta, DJ Qbert, and Tiësto, RZA also mixed and produced two exclusive tracks featuring LL Cool J “I Can’t Live Without My Radio” Mixed With Grandmaster Flash & The Furious Five “The Message” and Damian Marley “Welcome To Jamrock” Mixed With Walter Murphy “A Fifth of Beethoven.”

09.02.10
With the New Orleans Saints and Minnesota Vikings set to kick-off the 2011 NFL Season, EA Sports has used Madden NFL 11 to get an early look. After getting a taste of the NFL Playoffs during the 2009 season, the Baltimore Ravens and Green Bay Packers are expected to build on last year’s performance by securing their conference’s best record in 2010 according to the official Madden NFL 11 regular season simulation. With less than a week before the season kicks off, EA SPORTS predicted divisional winners, league leaders and individual award winners for the 2010 NFL season.
09.01.10
The International 3D Society announced that IMAX, RealD and Texas Instruments DLP Cinema will each be honored with a Century Award for their historical achievement at the Stereoscopic 3D Technology Awards scheduled for October 19, 2010 at 7pm at the Mann’s Chinese Theatre. Check out these exclusive video interviews with luminaries in the 3D gaming space and Hollywood discussing the 3D future from the 3D Gaming Summit.
08.31.10

 While a Wonder Woman movie remains in development limbo, fans are about to see a lot more of DC Comics’ scantily-clad superhero in Sony Online Entertainment’s new PlayStation 3 and PC game, DC Universe Online. Players will be able to play alongside Wonder Woman in the new game, which also features superheroes like Batman and Superman. Acclaimed DC Comics artist Jim Lee talks about Wonder Woman and the rest of the cast of the new MMO in this exclusive video interview.

08.30.10
Jeffrey Katzenberg, CEO of DreamWorks Animation SKG, has been one of the biggest proponents of 3D, ensuring that all of his DreamWorks Animation SKG movies are released in 3D. His latest feature, MegaMind starring Brad Pitt, Tina Fey and Will Farrell, hits theaters this Thanksgiving. Katzenberg talks about the 3D craze and what games can learn from Hollywood -- including the new THQ MegaMind games -- in this exclusive video interview.