Wii

09.06.10
EA Sports has partnered with its first beer company to promote Madden NFL 11. Coors Light gamers of legal drinking age will be able to put their Madden videogame skills to good use and win prizes like a trip to the Madden Bowl in Dallas, Texas on February 3, 2011 and getting their face scanned into Madden NFL 12.
09.06.10
Olympic gold medalist Shawn Johnson crowned the winner of the first Nintendo Wii Games: Summer 2010 nationwide competition. Players from across the country competed on Nintendo Wii at tour stops and the winners were flown to Redondo Beach, California to compete for top prizes like a family cruise. Approximately 200 finalists from around the country - joined by family, friends and spectators of all ages - gathered to get up and get playing with motion-controlled video games for the Wii system. Tournament play included games such as Wii Sports Resort, Wii Fit Plus, New Super Mario Bros. Wii and Mario Kart Wii.
09.05.10

COLOGNE -- With the movie opening this November, the EA Play Label of Electronic Arts and Warner Bros. Interactive Entertainment are conjuring up something exclusive for the Xbox 360 version of the Harry Potter and the Deathly Hallows - Part 1 videogame. The new shooter-style game will have an exclusive Kinectfor Xbox 360 experience with unique challenges that puts more power into players’ hands. 

09.03.10
BURBANK – Bob Iger, president and CEO of The Walt Disney Company, drove over to the Disney/Pixar World of Cars Online launch event at the Bob’s Big Boy in Burbank. Iger took some time to test drive the newest online videogame from Disney Online Studios. He then took a pit stop to discuss the new game, as well as the larger role videogames now play within Disney, in this exclusive video interview.  
09.03.10
Napa Valley – Nolan Bushnell, the founder of Atari who brought Pong to the world, was a keynote speaker at the Ayzenberg A-List Summit recently, where he discussed the past, present and future of videogames. Afterward, he sat down for an exclusive interview inside a castle that was built by a very successful local vineyard. Bushnell talks about his return to Atari and what he believes the future of the videogame rests on in this exclusive video interview.
09.02.10

Award winning producer-rapper, world famous DJ and founder of one of rap’s most influential groups, The Wu-Tang Clan, RZA will ascend to the virtual stage on October 19 in Activision Publishing’s highly anticipated video game DJ Hero 2.  Joining a distinguished rank of playable characters appearing in the game, including Deadmau5, David Guetta, DJ Qbert, and Tiësto, RZA also mixed and produced two exclusive tracks featuring LL Cool J “I Can’t Live Without My Radio” Mixed With Grandmaster Flash & The Furious Five “The Message” and Damian Marley “Welcome To Jamrock” Mixed With Walter Murphy “A Fifth of Beethoven.”

09.02.10
With the New Orleans Saints and Minnesota Vikings set to kick-off the 2011 NFL Season, EA Sports has used Madden NFL 11 to get an early look. After getting a taste of the NFL Playoffs during the 2009 season, the Baltimore Ravens and Green Bay Packers are expected to build on last year’s performance by securing their conference’s best record in 2010 according to the official Madden NFL 11 regular season simulation. With less than a week before the season kicks off, EA SPORTS predicted divisional winners, league leaders and individual award winners for the 2010 NFL season.
08.31.10

Nintendo has released one of the big games of 2010. Samus Aran, protagonist of Nintendo’s Metroid series, is already known as one of the most iconic heroines in video game history. Now, with the launch of Metroid: Other M for the Wii system today, players are about to discover more about this enigmatic bounty hunter than ever before. Combining crisp action, immersive graphics and multifaceted controls, this latest entry in the legendary Metroid franchise marks a return to classic form that will captivate fans and newcomers alike.

08.30.10
Jeffrey Katzenberg, CEO of DreamWorks Animation SKG, has been one of the biggest proponents of 3D, ensuring that all of his DreamWorks Animation SKG movies are released in 3D. His latest feature, MegaMind starring Brad Pitt, Tina Fey and Will Farrell, hits theaters this Thanksgiving. Katzenberg talks about the 3D craze and what games can learn from Hollywood -- including the new THQ MegaMind games -- in this exclusive video interview.
08.25.10

 COLOGNE – Ubisoft demonstrated Michael Jackson: The Experience at GamesCom 2010 both on the show floor and in the business lounge. The interactive performance-based videogame, inspired by the legendary King of Pop, Michael Jackson, will include dancing and singing. The game will be available for Kinect for Xbox 360, PlayStation 3 with PlayStation Move support, PSP, Nintendo’s Wii system and Nintendo DS handheld system this Christmas. The producer of the game walks us through this unique experience in this exclusive video interview.

08.25.10

 For the past 75 years, people of all ages from around the world have collected $200 when passing “GO!”, anxiously waited to get out of “jail”, and secretly wished that all of the money in the MONOPOLY game could be real. To celebrate this monumental milestone of a cultural icon, Hasbro is celebrating with a series of MONOPOLY-themed events around the world and online on August 25, 2010.

08.24.10
The Georgia Game Developers Association (GGDA) announced that Nolan Bushnell, founder of the video game industry, will deliver the keynote address at the fourth annual Southern Interactive Entertainment and Game Expo (SIEGE). Scheduled for Oct. 1 – 3, 2010, at the Crowne Plaza NW Atlanta hotel, SIEGE focuses on the fast-growing game design industry in the South. Bushnell recently served as a keynote speaker for the Ayzenberg A-List Summit in Napa Valley, California. The founder of Atari talked about the past, present and future of videogames in this exclusive video interview.
08.24.10
LOS ANGELES – WWE Champion Sheamus talks about the latest THQ videogame right before SummerSlam. WWE SmackDown vs. Raw 2011 will empower players more than ever to define their gameplay experiences in a dynamic and ever-changing WWE.  In WWE Universe Mode, a new addition to the franchise, gameplay scenarios will change based on player decisions, allowing for new rivalries, alliances, championship matches and more spontaneous WWE action in and out of the ring.  Additionally, the popular, story-driven Road to WrestleMania mode will return with significant updates and new storylines, including the ability to freely roam through locker room areas, select opponents, break into impromptu matches and fulfill destinies based on player choices.
08.23.10
LOS ANGELES -- THQ Inc. announced the full launch of the company’s new WWE videogames portal at wwe.thq.com, as well as the official community website for WWE SmackDown vs. Raw 2011 at community.smackdownvsraw.com.  The two sites will feature the latest WWE videogame content, official forums, an exclusive blog written by WWE Superstar The Miz, a Create-a-Superstar application and much more.  The new WWE videogames portal and WWE SmackDown vs. Raw 2011 community site will be the ultimate online destinations leading up to and beyond launch.