2K Sports

05.14.12

2K Sports has crowned its third millionaire in three years, although this time the winner had to go head-to-head in a live eight-man competition to take home the giant check. Christopher Gilmore was the last man standing in this year’s Major League Baseball 2K12 Perfect Game Challenge, held at the MLB Fan Cave in New York City.

05.12.12

LeBron James of the Miami Heat is the winner of the Maurice Podoloff Trophy as the 2011-12 Kia NBA Most Valuable Player Award, the NBA announced today. James earns the honor for the third time in four seasons and becomes the first player since Michael Jordan to win at least three MVPs. James, a gamer at heart, also has skills off the hardwoods. He talks about video games in the exclusive video interview below.

05.10.12

The biggest names in basketball are battling for a chance to take home the NBA trophy. Although their bank accounts dwarf that of the average gamer, NBA All-Stars do have something in common with videogame fans. They log a lot of their free time playing games online on Xbox Live or PlayStation Network.

05.04.12

The music world has lost a legend today. Adam Yauch, also known as MCA from the Beastie Boys, has died of cancer at age 47. The singer lives on through 2K Sports’ NBA 2K game franchise. The Beastie Boys music has been featured in the game franchise. And Yauch was even a playable character in the game.

04.27.12

Throughout the history of video games, the oldest stereotype surrounding the industry has always been do violent video games affect player behavior and personality. It is a known fact that people who play games are exposed to more violence than the average consumer. From nuking entire civilization to obliterating players online, it’s has become more and more common now that games are more focus on squarely providing violent action. For this reason alone, parents have long held an underlining negative attitude towards the industry and those who stand by it, but is this criticism injustice or have developers gone to far? Should government step in?

04.16.12

New Orleans is having an amazing run as sports grand stage. Fresh off the BCS Championship game and NCAA Final Four in 2012, the city will host Super Bowl XLVII in 2012. But that's just the beginning. The Big Easy will host the 63rd NBA All-Star Game on Sunday, February 16, 2014. The 2014 All-Star Game will be played at New Orleans Arena, home of the Hornets, pending the completion of arena and hotel agreements.  This will mark the second time that NBA All-Star will be hosted in New Orleans, having previously been held in the “Crescent City” in 2008. 

03.15.12

ORLANDO -- The will he, won't he drama surrounding Dwight Howard has ended, at least for this year, with Howard terminating his opt-out clause in his contract and remaining with the Orlando Magic for another year. When asked what Howard would do now that everything is over at his press conference today, Dwight Howard replied "I'm going to go home and play video games. That's what I'm going to do" Howard is known as a hard-core video gamer and even boasted to us at the recent NBA All-Star Game that he can beat anybody in Call of Duty: Modern Warfare 3 as seen below in our interview with Howard.

03.02.12

According to Forbes, pop singing sensation Justin Bieber spent a day performing motion-capture for NBA 2K13. 2K Sports worked with Bieber and his crew in Los Angeles on February 21st to capture their hoops moves, possibly for the game’s rumored celebrity street ball mode.

02.29.12

NBA 2K12 continues to run at a fever pitch in the second half of the shortened NBA season.  The Game of the Year edition is set to hit Best Buy store shelves next week, at a decent price of $49.99; and to help further celebrate the basketball season, Microsoft has added a new jersey to its Xbox Live Avatar line-up that New York Knicks fans in particular will take interest in.  Nope, it's not Carmelo Anthony.  It's Jeremy Lin!

02.28.12

Linsanity continues to captivate the world. And in Orlando, Jeremy Lin was a hot topic amongst the NBA All-Stars. New York Knicks NBA All-Star Carmelo Anthony fielded a lot of Lin questions. But one he did address was the upgrade of Lin in 2K Sports’ NBA 2K12 game. Lin actually received two player upgrades in one week because of his Cinderella story in the NBA. Anthony talks about the in-game player ratings in this exclusive video interview below.

02.28.12

Miami Heat 2012 NBA All-Star LeBron James has been having a career year during the strike-shortened season. With 66 games crammed into a short schedule, James hasn’t been able to play Call of Duty: Modern Warfare 3 as much as he’d like. The King talks videogames in this exclusive interview from Orlando.

02.28.12

While many NBA All-Stars complain about their ratings and believe they should have higher numbers, Boston Celtics star Rajon Rondo surprised the gaming world last year in Los Angeles by saying his character was overrated. And with his player rating now even higher, Rondo sticks with his assessment in Orlando. Rondo talks about videogames in this exclusive video interview below.

02.28.12

For the past couple of years, 2K Sports has literally dominated the paint with its NBA 2K series, starting with teaming up with Michael Jordan for NBA 2K11 and eventually other legends in NBA 2K12.  But now, EA Sports, a company that’s been out of the simulation basketball game since it scuttled its NBA Elite 11 project, is about to hit the hard court once again with the recently announced NBA Live 13.  The real question is, does it stand a chance?

02.25.12

ORLANDO -- Utah Jazz Forward Jeremy Evans used an aggressive write-in campaign to get into the Sprite Slam Dunk Contest here in Orlando at NBA All-Star Weekend. He used an aggressive two ball, mid-air dunk to win it. In the second of his three dunks, Evans caught two balls mid-air from Jazz teammate Gordon Haywood and slammed them down in succession for the best dunk of the night. We talked to Jeremy Evans before the Slam Dunk Contest in this exclusive video where he talks about getting dunk ideas off YouTube and wanting a higher slam dunk rating in NBA 2K12. After winning the Sprite Slam Dunk Contest, we think he deserves to dunk better in NBA 2K12.