In an effort to keep up with Call of Duty and its Elite service, EA has shifted Battlefield 3 in a whole new paid-content direction with the announcement of a Premium service, one that offers map packs and various weapon and XP boosts for around $50. A decent price, but one that’s really set aside for the dedicated fans. They’re out there, as the pack has sold 800,000 units so far, and climbing. The first real map pack to come with the service, Close Quarters, offers some extensive combat situations that will test even the most frivolous of players. However, the way it does it may not be what most Battlefield fans are used to.