Content about Madden

05.11.12

NEW YORK CITY – EA Sports attracted the top NFL rookies to its NCAA Football Draft Night Premiere event. One of the more avid gamers in attendance was Cleveland Browns first round draft pick Trent Richardson. Fresh of a national championship with Alabama, Richardson talks about his love and devotion to video games in this exclusive video interview below.

04.26.12

After 64 players, seven weeks and nearly 20 million votes, the fans chose Detroit Lions wide receiver Calvin Johnson, a 6th seed, as the Madden NFL 13 cover athlete live in Times Square during ESPN “SportsNation.” Check out the exclusive video from the New York City event below featuring Cam Newton and Johnson.

04.26.12

NEW YORK CITY – Calvin Johnson, Jr., wide receiver for the Detroit Lions, was selected by millions of fans across the country to grace the cover of Madden NFL 13, which will hit store shelves August 28.  Johnson, a No. 6 seed, defeated fellow NFL Pro Bowler Cam Newton, a No.1seed, in a thrilling matchup culminating in a live unveiling on ESPN’s SportsNation and a cover photo shoot for the winner in New York City’s Times Square. This year’s vote campaign surpassed last year’s totals by 54% (19.6 million vs. 12.7 million), ending with Johnson triumphing over Newton by a final margin of 52% to 48%. EA Sports Anthony Stevenson breaks down the live event in this exclusive video interview below.

04.26.12

NEW YORK CITY – EA Sports kicked off the countdown to the latest installment of Madden live in Times Square before the 2012 NFL Draft by allowing fans to choose the cover athlete of the game on ESPN’s “Sports Nation.” Calvin Johnson edged Cam Newton in the battle, but gamers will be glad to see EA is expanding its Madden franchise to new systems. Madden NFL 13 will debut on Sony’s PlayStation Vita come August 28th. And the game will implement Kinect technology for the first time.

04.06.12

EA Sports unveiled the first Madden NFL 13 screenshot showcasing new Nike uniforms. The EA Sports development team was granted early access to the new designs of the NFL uniforms and used this insight to meticulously recreate the Nike clothing in Madden NFL 13. Nike signed a five-year exclusive deal with the NFL, which brings Reebok's reign as official clothing manufacturer to an end in real life and in videogames.

04.04.12

Logging more than 16 million votes nationwide to date, the fans have determined which eight NFL athletes will advance in the Madden NFL 13 Cover Vote competition. Stars like Cam Newton, a 1st seed, and Victor Cruz, a 2nd seed, continue to dominate their competition and have their eyes set on advancing to the tournament’s semifinals. Rob Gronkowski, who remains in the hunt for cover status, talks about gaming in the exclusive video interview below.

04.02.12

New England Patriots tight end Rob Gronkowski is one of the players vying to be on the cover of EA Sports Madden NFL 13. He even created a video for Electronic Arts to explain why he should be on the cover. Gronkowski spent some time with Activision to play the new Call of Duty: Modern Warfare 3 Collection 1 DLC in Los Angeles. He talks about how much he loves the new game in the exclusive video interview below. But he also calls Madden boring and prefers to play COD and NHL 12 when he’s gaming. Check out everything he has to say in the video below.

03.28.12

Since March 7, fans nationwide have been casting their votes to determine the next cover athlete for Madden NFL 13, logging 4.3 million votes during the play-in round and more than 8.5 million votes since the start of the bracket phase of the competition on March 21.  Weekly fan voting will determine which of the remaining 16 NFL players will advance through seeded brackets - culminating with the unveiling of the Madden NFL 13 cover athlete winner on ESPN's SportsNation on April 25 at 5 p.m. ET. One of the NFl players still in the hunt is the New England Patriots’ Rob Gronkowsi, who talks Madden and Modern Warfare 3 in the exclusive video below.

03.11.12

EA SPORTS and ESPN are once again allowing fans to cast the vote for the next Madden cover athlete. The Madden NFL Cover Vote campaign for Madden NFL 13 has officially kicked off. Last year, nearly 13 million votes were cast through ESPNSportsNation.com and ESPN mobile in both companies’ most successful cross-platform activation. Tenth-seeded Cleveland Browns running back, Peyton Hillis, trucked through the six week competition all the way to the ultimate end zone – the Madden NFL 12 cover. EA teased this news at the Madden Bowl in Indianapolis during Super Bowl week. Check out the exclusive video below with former Madden Bowl champ Maurice Jones-Drew, who’s in the running for the cover this year.

03.03.12

Electronic Arts has been expanding its EA Sports brand over the past few years into more mainstream areas. The latest initiative for EA Sports is a partnership with the world’s largest cruise line, Carnival. Starting with the newly redesigned Carnival Liberty ship, EA Sports Bars are changing the way people interact at sea. The EA Sports Bar features two Xbox 360 consoles, two HD TV gaming areas and an entire wall of big screen TVs for watching sports or playing any of a full library of EA Sports games like Madden NFL 12, NCAA Football 12, FIFA Soccer 12 and Tiger Woods PGA TOUR Golf 12. Eric Merz, director of guest technology at Carnival Cruise Line, gives a tour of the EA Sports Bar aboard the Liberty in this exclusive video below.

02.12.12

INDIANAPOLIS – At the end of the day, Maurice Jones-Drew didn’t add to his Madden Bowl trophy collection. But that’s not his fault. The NFL Pro Bowl running back and star of the Jacksonville Jaguars was part of a three-man team as EA Sports stuck with its Madden Bowl XVII format for the Indianapolis competition before Super Bowl XLVI. MJD talks about how seriously he takes Madden and the Madden Bowl in this exclusive video interview.

02.05.12

INDIANAPOLIS -- The NY Giants beat the New England Patriots again 27-24 again in a squeaker according to the Madden NFL 12 video game from EA Sports based on its virtual simulation of Super Bowl XLVI on Madden. Madden NFL 12 is the de facto, and only, football video game for the NFL season.  Fans have been playing like crazy for the past few months, wondering where the season was going to end up. This Sunday it culminates in a match-up that will pit Brady, going for his fourth Super Bowl ring, along with his favorite target Gronkowski against Eli Manning and his Giants, in the Circle City of Indianapolis. Check out highlights of the Madden simulated Super Bowl game.

02.04.12

INDIANAPOLIS -- The Circle City isn't just home to Super Bowl XLVI this year, it's also home to Madden Bowl XVIII and the next best thing to winning the Super Bowl for NFL players is to win the Madden Bowl. Jacksonville Jaguars' running back Maurice Jones-Drew knows a thing or two about the Madden Bowl, having won Madden Bowl XVI in Miami a couple of years ago. He's gone on to add the NFL rushing title to his trophy case with 1,606 rushing yards this year. His competitive fire also bleeds through to fantasy football where he is an avid fantasy football player and also hosts his own radio show on XM Sirius titled Runnin' with MJD just talking about fantasy football talk and strategy. This guys loves football no matter if its for real, virtual or fantasy. We caught up with Jones-Drew on the EA Sports' Blue Carpet at the Bud Light Hotel in downtown Indianapolis where Jones-Drew talks about how he's got the bragging rights as the best Madden NFL football player in the NFL. Check it out in this exclusive video interview.

02.04.12

INDIANAPOLIS -- Super Week in Indianapolis is in full swing and the biggest party at the big show every year is the Madden Bowl. This year, Madden Bowl XVIII was held at the renamed Bud Light Hotel in downtown Indianapolis where hundreds of NFL past and current players as well as celebrities such as Snoop Dog and Nas showed up to check out the latest EA Sports' football game Madden NFL 12. NFL Great Warren Sapp was in the house participating on the Madden Legends Team and we caught up with the retired defensive back and NFL Analyst in this exclusive video interview on the Bud Light Blue Carpet to talk his participation in Madden Bowl XVIII, Madden NFL 12 and what video games he played back in the day.

01.31.12

Before the New York Giants defeat the New England Patriots in Super Bowl XLVI (at least according to the Madden NFL 12 simulation), EA Sports is throwing its annual videogame bash at the Bud Light Hotel. NFL legends past and current will mingle with celebrities. And in addition to the 3-on-3 videogame tournament format, which was introduced last year to incorporate online team play into the mix, there will also be concerts featuring Nas and The Roots. New York’s other quarterback, the Jets’ Jeff Garcia, is a Madden Bowl regular and talks gaming in this exclusive video interview below.

01.30.12

Brandon Marshall set a Pro Bowl record with four touchdown receptions, covering 74, 29, 47 and 3 yards, in the annual Honolulu, Hawaii football contest. Marshall’s 47 yard catch is one for the highlight reel as he kicked the ball to himself while falling into the end zone. The Miami Dolphin receiver finished with six catches for 176 yards. He caught one touchdown pass apiece from Ben Roethlisberger and Phillip Rivers and two from Andy Dalton. Marshall is a big gamer and a regular attendee of EA Sports Madden Bowl before the Super Bowl. He talks gaming off the gridiron in this exclusive video interview below.

01.26.12

Virgin Gaming has surpassed the one million member milestone.  To date, over $7 million in cash prizes have been awarded; over four million game challenges have been issued and registered members are spending an average of 72 minutes per visit logged onto VirginGaming.com.  These numbers continue to increase daily as publishers continue to integrate the Virgin Gaming platform into their franchise properties.

01.06.12

"Basketball is my favorite sport, I love the way they dribble up and down the court." Every time I turn on my Xbox 360 and boot up NBA 2K12, I absolutely love hearing that song. Yes, I'm a lifelong basketball fan, and yes, I can name each and every single player in that intro scene. Even though I'm an all around gamer at heart, I truly enjoy playing sports titles the most--as I'm an avid sports fan as well. And while I've forgiven the NBA for their incredibly petchulant ways this past offseason, NBA2K12 was what keep my interest piqued. So, while NBA 2K12 is still fresh on my mind, I want to make some predictions/suggestions for 2KGames as we inch closer to NBA 2K13 later this year.

12.21.11

EA Sports rolls out the red carpet on February 2nd in Indianapolis, Indiana for Madden Bowl XVIII. One of the biggest parties of Super Bowl week gets things started before the official kickoff on Super Sunday for Super Bowl XLVI. Nas and The Roots will perform live at the party, which will take place at the Bud Light Hotel in downtown Indianapolis. Once again, EA Sports will use the 3-on-3 format to allow teams of NFL pros and celebrities to face off on Madden NFL 12. The party is expected to attract NFL pros, NFL legends and many celebrities. Check out some video interviewss from past Madden Bowls below.

12.08.11

Pro gaming continues to gain momentum with record-breaking numbers with Major League Gaming’s 2011 Pro Circuit. Now gamers don’t even have to leave their home to participate in the EA Sports Challenge – an event that once required players to drive to retailers to compete for a chance to win cash prizes. The 2012 EA Sports Challenge Series has officially kicked off on PlayStation 3 with Madden NFL 12, NHL 12 and FIFA 12.

12.01.11

With his alma mater marching to the BCS Championship game in New Orleans January 9, 2012, Arizona Cardinals rookie Patrick Peterson is blazing his own amazing trail. The 2010 SEC Special Teams Player of the Year for LSU has already returned four punts for touchdowns in the NFL, tying an NFL record with a few more games to go to break it. Peterson talks about his videogame skills on Madden and NCAA Football in this exclusive video interview below.

11.26.11

Tim Tebow did it all on the college football field for the University of Florida. Now in control of the Denver Broncos offense, the two-time Heisman Trophy winner has fans excited about football again. Tebow, who was the cover athlete for NCAA Football 11, talks about Madden and his gaming habits off the NFL field in this exclusive video interview below.

10.01.11

With the NFL season in full swing, what better way to get involved in the huddle than a free game? EA Sports and Verizon are teaming up to offer customers a free copy of Madden NFL 12 on any Android phone. Gamers can call **MADDEN (that’s “star-star M-A-D-D-E-N”) to download the new football game for free through October 3. One consoles, Madden has already broken sales records, so this is a way for the game giant to give back to its mobile players.

09.27.11

Electronic Arts and Sports Illustrated have extended their marketing relationship, which debuted this year with Madden NFL 12. The game giant and sports magazine are melding  the internationally renowned Need for Speed and Swimsuit franchises bringing together the worlds of fashion, video games, cars and beauty in a first-of-its-kind partnership. The deal will see 2011 SI Swimsuit Cover model Irina Shayk and popular Swimsuit model Chrissy Teigen play guest starring roles in Need for Speed The Run. The action-packed racing game takes players on a heart-pounding cross-country race from San Francisco to New York. In addition, the partnership powers a new SI subscription bundled offer featuring Need for Speed The Run assets and both EA and SI will execute significant cross-promotion across in-game, TV and social media.